The Future of China Alcoholic Drinks Packaging to 2017

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The Future of China Alcoholic Drinks Packaging to 2017 is a data only report providing extensive and highly detailed time series consumption data on primary and outer packaging in the Chinese alcoholic drinks market.

 The report provides in-depth quantitative data on retail alcoholic drinks packaging, covering key segmentations such as pack material and type, closure material and type, outer and multi-pack information, for the latest financial year and the extreme ends of the historical (2007-11) and forecast (2012-17) periods. Detailed tables and charts provide a comprehensive breakdown of packaging consumption to clearly establish market trends, packaging dynamics and future growth areas.

 

As China’s growth continues on an upward trend, consumption habits have changed. Drinking has long been a part of China’s culture and the Chinese have typically always preferred domestic products to foreign imports. These days however, an increase in purchasing power and demand for foreign products offer a huge potential for alcoholic beverage suppliers and packagers.

Packaging companies require a detailed understanding of consumption by individual product categories, in order to align their sales and marketing efforts with the latest trends in this booming market. This report clarifies in detail, by product category, where the growth opportunities are in packaging materials and types to enable effective market planning.

 Reasons to buy:

• Enhance your understanding of the value and volume growth dynamics of the alcoholic drinks packaging category in the world’s most populous country, China.
• Promote growth in your business with detailed product sales segmentation for various packaging types.  
• Identify the future pattern of market trends and thereby quickly and easily indentify the key areas in which to compete in the future.
• Gain access to highly extensive product category level data with coverage of 28 pack types, 15 closure types and 8 outer types of packaging.